Save time with our consumer insights platform

With GWI, you’ll have audience data on tap – so you can easily dip in when you need to back up your decisions, prove a hunch, or nail a pitch. We’ll help you reach new levels of understanding fast, getting you better quality answers on the stuff that matters. Create and explore unique audiences with over 250K profiling points.

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Make data-backed strategic decisions – fast

The world’s biggest brands use GWI to make data-driven decisions. By accessing in-depth consumer research, you’ll be able to improve your marketing campaigns, refine your messaging, and minimize any uncertainty. Our audience data spans across 52 markets, and it’ll give you the confidence to stand behind your decisions every single time.

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Tell one story across your business

Got teams in different locations all using different data? Our subscription-based platform arms your teams with one, consistent, in-depth view of their audiences, so every story stays the same.


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Hear from some of our fans

Our platform is respected by the industry and trusted by peers.
We’re obsessed with making your user experience exceptional and we’ve got the customer reviews to back us up.

"Very detailed and easy to use and interpret. Support is also really strong, as was the training I received when onboarding to the platform."

Verified User in Marketing and Advertising

"The breadth and depth of coverage ensures that I can deliver holistic thinking to clients, regardless if the ask spans markets, channels and/or audiences."

Anthony K., Head of Data

"An easy to use interface, the ability to select and combine different survey data, fantastic reports, updates and events and superb customer service."

Jo B., Senior Strategist

“Global coverage of the data with the ability to cross-compare with ease. Platform is really easy to use compared to other audience data players in the market.”

Verified User in Marketing and Advertising

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Ready to take our platform for a spin? We'll give you a personalized tour of how GWI can help you.

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