Pricing

Flexible pricing plans
to suit your situation

Ready to get the ball rolling? Then explore our flexible pricing plans to find the perfect fit for your data needs.

Price in
FREE Grab quick insights on the fly, nice
and easy.
$ 0 /mo.
€ 0 /mo.
£ 0 /mo.
$ 0 /mo.
€ 0 /mo.
£ 0 /mo.
  • Get instant insights with our AI assistant, GWI Spark
  • Enjoy up to 20 prompts per month
  • Dive deeper in just one click
  • Explore audiences in 50+ markets
Try for free
PLUS Get unlimited access to quick insights you can trust.
$ 150 /user
€ 140 /user
£ 120 /user
$ 1,500 /user
€ 1,400 /user
£ 1,200 /user

Get all features of our Free plan, and...

  • Enjoy unlimited prompts with GWI Spark
  • Contact us for multi-user discounts
  • Buy monthly or annually 
Get started
PRO Get unlimited access to GWI, with tools to help your team & business.
Let’s talk

Get all features of our Plus plan, and...

  • Enjoy unlimited access to the full
    GWI platform
  • Take advantage of 250K profiling points
  • Dig deeper with smart research
    & analysis tools
Let's chat

Getting GWI for your team? Check out our bulk discounts.

Let's chat

Compare plans and features

Dive into the details to see which plan will help you go further, faster.

FREE

Try for free

PLUS

Get started

PRO

Let's chat

Pinpoint unique audiences

50K profiling points

50K profiling points

Up to 250K profiling points

Tap into global markets

Full access to GWI Spark

20 prompts per month

Team sharing

Generate customizable charts

Create dashboards

Build bespoke audiences

Dive into detailed crosstabs

Option to add additional data

Additional fees apply

GWI for enterprise

We’ve got a suite of solutions perfect for larger organizations.

Need more data? Speak to us

If we don't have the data you need we can create a custom data set tailored to you.

Need to add our data to your product?

Our API drops consumer insights into your users' workflows.

Need help with the heavy lifting?

We can hook you up with a GWI expert to get those insights ready to roll.

Need dedicated support?

Enterprise clients get their own account manager as standard, giving them all the support they need to smash their goals.

Let's chat

Got questions? We’ve got answers.

Get answers to some common questions about our pricing plans.

Can I pay monthly?

Yes, you can choose to pay monthly or annually, depending on your preference. 

What happens if I want to change my plan?

Just get in touch and we'll talk you through the options.

What payment methods do you accept?

You can buy Plus directly from our website using all major payment providers.

Can I pay in my local currency?

That depends where you live. We accept payment in £, $, and €.

What data do I get access to?

If you're on our Free and Plus plans you get access GWI Core. Pro users have the option to add even more data to their account. Find out more here.

Can I have a free trial of your Pro plan?

Yes you can. Just get in touch and we'll explain everything.

Which countries does your data cover?

Our flagship Core survey is an ongoing global study of online consumers, refreshed every quarter using like-for-like questions across 50+ markets.

Do your prices include sales tax?

No, all our prices are exclusive of local sales taxes.

Here's what our customers really think

300%

increase in organic visibility

“When it comes to our client's audiences, GWI is perfect for helping us think outside the box. You can't lose.”


Learn more
197%

increase in web views

“GWI provides a good starting point for us to discover how our audience differs from the general population and those of peer platforms.”

Learn more
46%

increase in US viewers in just 6 months

“GWI’s wealth of on-demand data really helps us drive commercial conversations.”

Learn more
See all case studies
Get in touch

Let’s make it happen

Need some advice on which plan is right for you, or want a quick tour of the platform? No problem, just speak to one of our experts.

Group