Data module image

Understand real consumers with data from real people

We run online surveys in 50+ markets to collect responses from internet users across all corners of the globe. Our data represents online populations - notnational populations, and our sample sizes vary per market according to population and online penetration. Our data is weighted for accuracy, cleaned to maintain robustness, and updated quarterly to ensure freshness.

Learn more

Stay ahead of the latest gaming market research trends

GWI lets you track gamers’ habits and lifestyles, compare details across 18 global markets, understand why gamers play (and how to keep them playing), and strategize like a star thanks to hot new gaming market research data released every six months.

Show me the data



0+leagues and events  

Success story

GWI makes global growth possible for us.


This premier developer and publisher of entertainment software was able to leverage both core and brand data within GWI to land a major contract and drive growth across regions.

Get the full story

See more success stories

Help yourself to our free gaming resources

Ready to meet your target audience?

Book a demo

Book your demo