First things first
We're GWI – home of the world's biggest study on the online consumer. Just like the post-pandemic world, our research doesn't slow down. With surveys fielded constantly in 47 countries, we give you the answers you can't find elsewhere.
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Look out for these icons across the site
Consumers are looking for more from life in the post-pandemic worldRead more
There's a new face in beauty and it's kind of a big dealRead more
Our media habits are still changing, and the fight for attention is onRead more
We're moving away from perfection, and it's changing the influencer gameRead more
Wellbeing is taking center stage, and it's shifting prioritiesRead more
Crypto's still seeing growth, but what does its future hold?Read more
Want to know how we run our research?Find out more