We provide a level of detail you can’t find elsewhere. Easily turn your data into rich audience profiles with insights that enable you to go deeper.
Sometimes you need more than raw data. Easily visualize and export your findings in beautiful charts. Add or remove audiences, waves, locations, and tailor to your heart's content. Present data that strikes a chord with even the non-data-savvy.
Access a vast data set, updated every quarter. Use the latest insights into your audience to jump on the right trends at the right time. When behaviors and interests change, you can refine your targeting for better ROI.
Have a Core subscription covering the UK, France, Italy, Germany, Spain, Canada, China, or India? Unlock localized insights across these markets from 50,000+ recontacted Core respondents and 4,000+ brands, all for free.
Tap into the world's largest survey on the digital consumer
Our capabilities take you far beyond demographics. Using specific lifestyle traits including hobbies and interests, segment and define your audiences in unparalleled detail.
Know your consumer's decision making processes at each stage of the purchase journey. Shape your message to engage with your audience in the moments that matter.
Create a strategy that drives the success of your media campaigns. Identifying your key audiences, no matter how complex, and understand how to reach them in the best way.
Discover why some of the world’s most influential agencies and brands rely on GWI.