GWI API
Connect, automate, and scale with our API
Our API gives you flexible and seamless access to GWI’s rich consumer data, allowing you to analyze insights within your own workflows, AI tools, and platforms. Easily connect data sources for a 360º view of your audience, on your terms.
Ignite insights within your own environment
Integrate GWI Spark, our AI assistant, directly into your internal tools and systems for seamless access to reliable insights—enhanced by your own and third-party data. Empower confident, data-driven decisions with consumer insights reflecting the views and behaviours of 3B+ global consumers.
The data you need, exactly where you need it
Our API means you can get all the insights you need - from audiences, questions, and categories, to locations and charts - exactly when and where you need them, without the hassle of having to jump between applications.
Our approach to setting up API
Getting up and running with our API is straightforward:
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Creating a GWI Account
Don’t have a GWI account? Contact us to set one up. We’ll send you an API key to get started.
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Review the API Docs
Check out our API documentation to see available endpoints and learn how to integrate efficiently.
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Build Your Integration
Use your API key and our docs to start building your integration. It’s flexible and easy to implement.
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Test and Launch
Test your integration to ensure everything works, then move it to production when ready.
Why choose GWI?
Getting up and running with our API is straightforward:
Total audience analysis
Integrating GWI data with other sources can reveal hidden patterns and trends. For example, you could combine GWI consumer data with your own sales data to see how changes in your customer base impact your bottom line.
Always up to date
Our API automatically syncs with our data so you're always working with the freshest and most accurate research. There’s no need to worry about updates; with the GWI API you’re always seeing the latest data.
Our data, your way
The Spark API not only provides raw data but also interprets and summarizes insights, making it easy for non-experts to get to what they need quickly.
Interested in using GWI data in your AI tools?
Want more reliable answers from your AI? Take your tools to the next level by plugging GWI’s global consumer data right into your own systems.
