Get deeper audience
insights – fast

Get the answers you need, when you need them most with on-demand insights at your fingertips. Our platform helps you reach new levels of understanding fast, getting you better quality answers on the stuff that matters. Create and explore unique audiences from over 200K profiling points.

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Pick an audience

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Expectant parents Expectant parents
Eco-conscious teens Eco-conscious teens
Boxing fans Boxing fans
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Your Insight

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Customize your view in a way that works for you

New Gen Z lifestyle
What best describes highest level of education you have achieved?
Gen Z statistics
Add multiple questions to one chart Easily filter your data

Cut straight to the data you need

Gaming

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Media streaming device
Games console
GWI Gaming - Casual Gamers
Handheld gaming device
Gaming GWI Gaming - Committed Gamers
Simulation
Any device
What your search results might look like
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Make decisions you’d bet your career on

Whether it’s testing a new campaign format, searching for new partnership opportunities, or developing a new product offering, we all know how important it is to make data-driven decisions. Our platform helps you keep your audience analysis on point at all times, and make decisions you can stand behind every time.

Avoid mistakes and stay on track

GWI filters
Social media touchpoints
This survey is not compatible with your selected data set
Filter to your heart's content Stay in the zone with nifty pointers
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Grab pre-built dashboards, or start your own

Stay ahead of the curve with minimal effort with pre-built dashboards on trending topics, or build your own, giving you complete control over your data. Run your analysis, visualize your findings, and share across your organization. Job done.

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Data graph example
Data graph example
Data graph example
Data graph example
Data graph example
Data graph example
Data graph example
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Never miss a trick

Keep your finger on the pulse with expert reports from our team of analysts on all the hot topics you need to know about. Spot fast-moving trends and new opportunities you can pounce on. Jump in, grab the insights you need, and go.

making virtual a reality
making virtual a reality
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Tell one story across your business

Got teams in different locations all using different data? Our subscription-based platform arms your employees with one, consistent in-depth view of their audiences, so every story stays the same.

Share it where you want

It's a simple as that! Demographic dashboard
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Dive into the data

You’re in good company

Discover why some of the world’s most influential agencies and brands rely on GWI.

  • Google
  • Twitter
  • Microsoft
  • Ogilvy
  • OMD
  • BuzzFeed
  • Publicis Groupe
  • Snapchat
  • Spotify
  • Barefoot Proximity
  • Brilliant Noise
  • Dentsu Aegis Network
  • Edelman
  • Electronic Arts
  • GroupM
  • Havas
  • IAAF Athletics
  • IPG Mediabrands
  • LinkedIn
  • Mediacom
  • Omnicom Group
  • The Guardian
  • TMW Unlimited
  • Vayner Media
  • We Are Social
  • WPP
  • Zenith Media

Don’t take our word for it