The era of we: online community users

What's the role of the online community, as sharing on social media declines? With online forums providing anonymity and a creative platform, users have a unique set of perceptions and behaviors as a result.

How is this unique style of interaction setting the tone for a new era of community, and brand relationships?

Find out in our report in association with Reddit.

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What's inside the report?

Discover how the traits of online communities can help your brand to market to the niche, and truly engage your consumer in the right place. Learn what message board users are looking for, and get the most recent insight, including:

• What drives community visitors to use these sites?
• How do online forums stack up against social media?
• How much do users trust the content?
• Which topics interest men and women the most?

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