Crack the code withinsights on real gamers
Quickly tap into global consumer insights to sharpen your strategies, become an expert on gaming audiences, and stay ahead of emerging trends in the industry.
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WE'RE TRUSTED BY THE BEST
Get closer to gaming audiences
Get to know gamers and become an expert on gamers and industry trends with rich data from 18 markets worldwide. Understand exactly who your audience is to keep your brand at the top of the leaderboard.
Create more impactful campaigns
Send the right message to the right audiences at the right time. Use sharp insights to craft ads that grab attention, spark engagement, and build fan loyalty through striking product innovations and creative collaborations.
Expand into new territories
Discover fresh markets and growth opportunities with regional insights, so you can level up your growth aspirations. Confidently take your gaming offer into new regions and platforms, fueled by real-time data on player preferences and behaviors.
Step into the future of consumer research
Hop on a quick call with one of our friendly platform experts to unlock the power of data-driven decisions.
GWI makes global growth possible for us.
This premier developer and publisher of entertainment software was able to leverage both core and brand data within GWI to land a major contract and drive growth across regions.

Don’t take our word for it
Driving growth, extending reach, and creating impact all start with GWI consumer insights - as our customers make clear.
We’ve got the data you need to succeed
For over 15 years we’ve surveyed real people around the world, analyzing and aggregating their answers to accurately represent the views of billions of consumers.
And if we haven’t got what you need at our fingertips, we can quickly run a precisely targeted custom survey to clue you in on any topic imaginable.
15+ years
50+ markets
3B+ consumers
Help yourself to our
free gaming resources
Packed with all the latest insights you need to know. You’re welcome.