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audiences
The next gen: getting to know kids’ relationship with video games
The pandemic changed boomers’ relationship with tech. Here’s how.
Getting segmentation right: understanding diversity in LGBTQ+ audiences
Non-voters: who are they and how can they be reached?
Persona spotlight: B2B healthcare decision-makers
Why we’re redefining gamers
U.S. advertising right now: 4 key questions answered
The new U.S. consumer mindset & why this data matters more
Persona Spotlight: Generation X
Aspirational consumers: what brands should know
Persona spotlight: the modern insurance buyer