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Becky Boyle
Strategy
What is a customer insights strategy and why does it matter?
Strategy
Market Trend Analysis: How to Predict What Consumers Want Next
Consumer behavior
Autonomous vehicles: How do consumers really feel about self-driving cars in 2025?
Product
Introducing GWI Canvas: Turn insights into impact in seconds
Digital trends
Omnichannel retail trends: What’s shaping the future of shopping?
Consumer behavior
Credit card trends and statistics for 2025
Strategy
8 marketing trends for 2025: Every leader’s guide
Product
Market segmentation analysis: The ultimate guide
Strategy
Media planning: The ultimate guide for marketers
Audiences