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Strategy (8)
Ad testing: put the science behind your next campaign
6 ways brands are driving ROI with in-house audience research
Ask the analyst: how to research sensitive topics
Why brands are moving audience research in-house
Customer touchpoints: knowing what’s working and why
Three big research challenges (and how to overcome them)
Gaming marketing 101: how to reach the social gamer
What do consumers actually think of ads?
Brand reputation: why measurement matters
Meet the BETAs: 5 things to know about the rising B2B decision-makers
Step into the future of consumer research
