Recorded: October 27, 2022

Duration: 20 minutes

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Tom Hedges

Tom Hedges

Trends Analyst
GWI
Tom Morris

Tom Morris

Trends Manager
GWI

What motivates viewers to buy (or cancel) streaming subscriptions? What services do they use? And what types of content do they engage with the most? Stop channel surfing; we’ve got you covered.

In this webinar, our expert analysts put the viewership landscape center stage to showcase the biggest trends, and uncover subtle nuances in viewing habits across generations.  

What will we talk about?

Join us for a deep dive into the attention economy and learn about hot topics like:

  • What people are watching and why  
  • How people really feel when they’re watching content 
  • The future of short-form video
  • How to tackle news fatigue

Watch now

Watch now