Webinar

Agentic ad selling: from brief to data-powered output

Virtual

September 17th

11AM EST | 4PM BST

Enterprise use of custom-built AI agents jumped from 5% to 40% in just over a year. Across industries, there’s been a shift - teams now need direct access to consumer insights within the tools they use every day. For ad selling, this need is especially critical: the ability to access rapid, reliable data is essential for crafting high-impact pitches that win business.

The opportunity is to bring real, harmonized, human-backed data into the agentic workflow. GWI provides the human data layer that helps AI understand people, audiences and markets - grounding what agents can produce in data you can trust.

In this webinar, see what’s possible with GWI powering an ad-selling agentic workflow. We’ll compare the output with and without GWI, showing how human-backed data can transform a plain-language brief into a complete, data-powered, and ready-to-use output.