How media and brand narratives can support women post-pandemic

Women have always juggled various responsibilities and demands, and in extraordinary times like these, this balancing act carries even more weight.

This report is written in collaboration with the inspiring folks at SeeHer, whose mission is to accurately portray all women and girls in marketing, advertising, media and entertainment.

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What’s inside this report

Together, we put the stats behind some of the biggest conversations surrounding women, their work, their health, and explore the kinds of brand and media narratives that will help and support them post-pandemic. 

Here are the topics you can expect to see.

• Financial and professional inequalities
• The unequal unemployment burden
• Mental stress and the need for self-care
• The media’s role in addressing inequality