Stuff. People love to buy it. People love to sell it. Whether it’s a service, clothes, furniture, you name it, the online gig economy is becoming increasingly important in day-to-day exchanges.
But who exactly are these people buying and selling in the digital world? We know, and we’ve put it all in a neat little infographic for you.
What’s in this infographic?
We’ve split this one up into two categories, so you can see who’s buying from major e-commerce sites (and why), plus who gig economy sellers are and what drives them.
In a nutshell, we’re talking about:
- Who’s buying from the major online retailers (eBay, Etsy and Wish)
- What their purchase journey looks like
- Their attitudes to online shopping
- Who’s selling online
- What drives them