During the coronavirus pandemic, singles have a dilemma. With no social mixing or nightlife, and no end in sight, should they set out to find love virtually?

As with so many areas of our lives, consumer attitudes are shifting. We surveyed U.S. and UK internet users, to find out how feelings about finding love have changed.

Get under the skin of romantic needs to make your marketing that bit more compelling.

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What's in the infographic?

To truly understand the 'new normal' of online dating, our survey from May shows you what matters - and would motivate - in virtual romance.

  • Which group is typically looking to date online?
  • What improvements do singles want, to entice them online?
  • How do they feel about novel online dating activities?
  • What are the reasons men and women don't want to date online?


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Download now