Business travelers present great opportunities for marketers to target a key consumer group on a global scale.

With this in mind, here we provide insight into their interests, their favored devices and airlines, and what brands can do to get their endorsement. 

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What's in the infographic?

Traditionally seen as challenging to reach, business travelers' needs and preferences are tuned to a digitally native way of life. That's why knowing how and where they spend their time online is crucial.

Download the infographic to find out:

  • What motivates their brand loyalty and recommendation?
  • What are their generational and professional splits?
  • Which device do they use for what purpose?


Download now

Download now