Profiling Bundesliga fans in the U.S.

Who are the fans of the Bundesliga in the U.S.? Connect the dots for this international sports-loving audience, with these simple facts.

Our infographic explains the demographic profile of U.S. followers, their aspirations and views, and ways to reach them - so you can confidently speak to fans.

What's in the infographic?

Tracking fans of the Bundesliga over time, we present intriguing insight into their motivations and wants. You'll learn:

• How fans of the Bundesliga in the U.S. discover brands.
• Reasons they'll advocate for brands.
• How they use social media, and why.
• The insights you need to build strong brand partnerships.

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