Those little wifi beams are pretty crucial. They keep us connected, entertain us and facilitate even the simplest of daily tasks. And in today’s hyper-digital, work-from-home world, they keep the global economy churning.

We’ve put ourselves in the shoes of UK broadband providers - the likes of Teléfonica, EE and BT - and looked at what matters most to the people using their services.

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What’s in this infographic?

We’ve collected a mix of behavioral and attitudinal data so you can build up a rounded picture. Oh, and we’ve broken it down into a few helpful subsections.

Here’s what you can find: 

  • UK broadband usage behaviors 
  • How likely they are to stick with their provider
  • What would make them change provider
  • Changes to internet requirements

Infographic preview 1200 x 628 (2)


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