Want even deeper insights into your target audiences? We’ve got you covered. Ask any question you like with our bespoke recontact surveys, analytics and solutions, all tailored to your exact needs.
We'll run custom market research that’s shaped around your business needs - adopting a bespoke approach. The result? You'll understand your target audience like never before - and walk away with actionable insights. Interested in custom research?
Using our custom research solution, we re-interview consumers who take part in our flagship survey. That means we can instantly dig into our Core survey (the world's largest, by the way) to find your target audience. Plus, it means you can analyze your findings against 57,000 existing profiling points. It's the best of both worlds.
We'll turn your custom research into a story. Our expert analysts will digest the data and turn it into actionable insights for you, so your next strategic move becomes crystal clear. Whether you'd prefer a white paper, an infographic, or a presentation, our design team's got you covered. Interested in bespoke reporting and analysis?
We know our stuff. Our data scientists use the most advanced analytics and modeling. Plus, our product engineers are pros at building automated tools to give you data that's best in class. We're right here on standby, ready to lift the lid on your most elusive audiences.
We'll make sure you get the best support and end-to-end guidance throughout your entire custom research journey. That's why the world's biggest brands trust us. You won't have to worry about a thing.
Choose a bespoke solution for tailored answers on your target audiences
Optimize your campaigns by understanding reach and impact, then identify your next opportunities
Dig deeper into your target segments using over 57K added attributes
Create or integrate a segmentation solution to power your marketing strategy
Measure your brand's health and performance among your target consumers, and benchmark it against competitors
Turn your ideas into winning concepts by testing their appeal before you launch them
Understand what influences your target audience's purchase journey and discover the touchpoints that matter to them
Discover why some of the world’s most influential agencies and brands rely on GWI.