This image-conscious bunch of consumers stand out from the crowd for more than just their makeup. Add more bounce and shine to your next campaign with these 6 things to know about beauty buyers in 2023.
Over half of US beauty buyers think it should be the norm to offer inclusive product ranges
Beauty buyers are 32% more likely to use an AI tool for fashion/style recommendations
Discover 2024's biggest consumer trends. Our Connecting the dots report is out now.