global
markets
The HUMAN Insights COMPANY
THE HUMAN INSIGHTS YOUR AI NEEDS
Get solid proof you’re making good choices, and know your audience in seconds. Agent Spark brings GWI’s trusted consumer insights into your workflows - both inside our platform, and in your favorite AI tools. No hassle. No guesswork. Just ultra-reliable research, representing the views of consumers worldwide.
Analyst-quality answers at the speed of AI
ChatGPT, Claude, Copilot… the tool you’re using just got a new expert. Agent Spark is the insights analyst that’s making AI even smarter. No web-scraped prompts. No guesswork. Just verified human insights, pulled from 35 billion data points. Build profiles, pressure-test strategies, uncover trends. No training required.
Global Human Insights Platform
Go deeper when you need to
Whether you want deep analysis or quick answers, our platform has you covered. Go from “I think” to “I know” in minutes. Use super-simple tools to explore everything from interests and attitudes to buying habits - and dive into a world of insights covering 50+ markets.
What they say about us
From winning business, to winning campaigns and strategies, take a closer look at what data-driven success looks like with GWI
300%
Increase in organic visibility
"When it comes to our client's audiences, GWI is perfect for helping us think outside the box. You can't lose.”
197%
Increase in
web views
“GWI provides a good starting point for us to discover how our audience differs from the general population and those of peer platforms.”
46%
Increase in US Viewers within 6 months
“GWI’s wealth of on-demand data really helps us drive commercial conversations.”
Don’t take our word for it
Driving growth, extending reach, and creating impact all start with GWI consumer insights - as our customers make clear.
My ChatGPT’s better than yours
