Use rich data to guide your way

Knowing how your target customers move means understanding how to reach them

The purchase journey

The purchase journey

We can pinpoint where a consumer’s journey starts, ends, and everything in between.

The right touchpoints

The right touchpoints

Uncover the opportunities for engagement by tracking the where, when, how and why.

A hyper-targeted approach

A hyper-targeted approach

Identify which consumers are most likely to make a purchase and what would drive them to buy.

Get insight straight from your own consumers

We have the ability to identify and recontact purchasers of your products, giving you the deepest view possible of what your audience think and feel as they encounter various touchpoints along their purchase journey.

Personalize your strategy

Profile your consumers in granular detail to craft well-rounded personas, ensuring you have maps grounded in fact. Use these insights to pinpoint, segment and target groups of like-minded consumers in ways that speak uniquely to them.

Get smarter with your spend

The ‘big touchpoints’ are opportunities for engagement where your brand has a real chance to cut through. Being certain about these results in greater marketing effectiveness. When data reveals where and when to place your creative, it’s goodbye to guesswork.

See the data for yourself

Map your customer journey with confidence.
Demo the data to find out how.

Book free demo

You’re in good company

Discover why some of the world’s most influential agencies and brands rely on GWI.

  • Google
  • Twitter
  • Microsoft
  • Ogilvy
  • OMD
  • Publicis Groupe
  • Snapchat
  • Spotify
  • Barefoot Proximity
  • Brilliant Noise
  • Dentsu Aegis Network
  • Edelman
  • Electronic Arts
  • GroupM
  • Havas
  • IAAF Athletics
  • IPG Mediabrands
  • LinkedIn
  • Mediacom
  • Omnicom Group
  • The Guardian
  • TMW Unlimited
  • Vayner Media
  • We Are Social
  • WPP
  • Zenith Media

Don’t take our word for it