CANNES LION 2026

My AI is better
than yours

Every vendor claims their AI is smarter. We ask the harder question: smarter on what data? Hosted by Birthe Emmerich, Chief Marketing Officer at GWI, this panel brings together Tom Richards, SVP of Global Product at MiQ, Natasha Wallace, Chief Solutions Officer & MD at Jellyfish, and Stijn Gimbrere, Founder & CEO at MFM, to explore why the quality, recency, and humanity of the underlying data is what separates AI that performs from AI that assumes.

Copyright © GWI 2026. All rights reserved.