Every AI system trained on web data inherits the same assumptions, the same gaps, the same blind spots. Hosted by Phill Agnew, host of Nudge, the UK's #1 marketing podcast, this panel brings together Tom Smith, CEO & Founder at GWI, Katie English, Global Head of Ad Product at Spotify, Aniz Ruda, VP Data, Insights & Performance Marketing at Medtronic, and Chris Wilhelmi, EVP, Global Data & Media at Monks, to unpack where that fails and what changes when human-sourced data takes its place.