With the upheaval caused by the coronavirus, how have vacation bookings been affected?
Discover how people around the world are intending to take breaks, with our recent research - summarised in this consumer report.
We explain how to quickly get to the heart of consumer confidence in travel and hospitality, with simple behavior stats and trended data from a series of research waves conducted during the coronavirus outbreak.
Get to know the changed travel consumer, with our analysis of confidence drivers and the factors that matter.
We explain how consumers now feel about advertising, and provide guidance on levels of intent to travel, to paint a picture of people's intentions.
What's inside the report?
Learn the latest consumer travel insight from the era of coronavirus, with knowledge on:
- How do consumers want to vacation, following the outbreak?
- What types of travel are they considering?
- What's most important to consumers to give confidence to travel?
- Why is brand building important during this time?